Collaboration: Easier said than Done

A talk by Marc Abraham
Head of Product - Engagement, ASOS.com

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About this talk

Most companies want to be like Spotify and adopt their ‘model’. Why is that? Is it right to think that just putting a cross-functional team structure together is conducive to effective collaboration? What elements help with making collaboration sustainable?

In this talk, we will look at some of the key dos and don’ts with respect to (facilitating) effective collaboration. Zooming in on aspects such as threat management, collaboration blind spots, empathy and co-located vs remote teams, the audience will pick up some important lessons about both enabling successful collaboration and being a true collaborator.

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