Why is it that companies like Dropbox and Atlassian are worth 2x more than regular SaaS companies post-IPO? How do they grow faster and more efficiently than their peers? The answer is simple: they build for the end user.
In this talk, you'll learn the roadmap for launching and scaling a top notch product-led software company. It’s a seven step guide for achieving PLG excellence by creating products for end users, distributing to those users and then scaling beyond end users.
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